How is Toyota socially responsible? Toyota provides support for natural disasters such as torrential rains and earthquakes by dispatching employee volunteers and providing vehicles. In recent years, in addition to evacuation centers, many people in disaster-stricken areas have been using their cars as shelters.
How can Toyota improve CSR? (1) utilization of eco-friendly materials; (2) making use of parts longer; (3) development of recycling technology; (4) making vehicles from the materials of end-of-life vehicles.
What is Toyota doing to be sustainable? Helping to reduce the environmental impacts of our products and operations is a priority for Toyota. Green technology has been the focus of our innovation for decades. Since 1997 when we launched the Prius, the first mass-produced hybrid car, we have reduced CO2 emissions by over 100 million tonnes.
What gives Toyota a competitive advantage? Huge, efficient R&D spending has allowed Toyota to gain a competitive advantage over its competitors and to become one of the largest automotive manufacturers in the world by researching and introducing the leading-edge technology and vehicles to the consumers.