How can social media be reactive? To fully engage in a reactive strategy, you need to respond in a way that keeps the conversation going. For example, if you post a picture of a wedding you helped plan, and someone comments that they love the photo, give them extra insights.
What is the example of reactive marketing? A great example of a reactive marketing strategy involving brand banter started with a tweet from Weetabix at the start of the year. The brand regularly shares topping suggestions for the cereal, but their latest suggestion – baked beans – caused an uproar.
What is proactive social media? Proactive social media strategy involves a lot of the elements of social media that you probably think of when you think of “social media strategy.” The daily, weekly, or monthly posts that you put up just to let your followers know what’s going on with your brand – those are proactive.
What are reactive posts? Reactive social media is where a brand or business proactively engages with social content, viral news, or trending topics in real-time via social networks.